Enrique Dans has been setting web trends through his bloghas influenced many of us since he began publishing in April 2003. He has been critical of the old models of the cultural industries, and has defended open knowledge to the hilt; he has always been able to understand the paradigm change from protect to share. Enrique has managed to evangelize the masses, despite the fact that, in intimate circles, he confessed his frustration at having his home - the Instituto de Empresa - furnished entirely with Microsoft products.
Dans has just published a book entitled Everything will change. And, at least with the title, I agree completely; moreover, I believe that all has already changedThe consequences are still too early to be seen, let alone analyzed. Historians tend to look back and look for a date representative of the change; a date that is usually prior to the perception of those who lived through it. In this case, I am betting that historians will assign September 11, 2001 as the moment of change, even though it was from 2007 onwards that we really began to feel the consequences.
Returning to Enrique Dans, and to the title of this post, it turns out that his book is not consistent, either in form or in substance, with what it has been proclaiming for seven years. In the form because he has protected the digital version of his book with DRM. And basically because the ideas he puts forward contradict previous thesis and confirm that the free model is bad business.
Internal consistency is the seven's test of a film, a book or a strategic plan; but, above all, it is the confirmation of a great character. And there are few people with great character, very few, and every day there will be fewer. Let me explain: Enrique Dans has been publishing one line of thought for years and now publishes another; the constant is the word publish. If he had not widely disseminated his ideas, very few would have noticed this inconsistency. And now more and more is being published, so it is easier and easier to contradict oneself. So I don't see Dans as a demon, just as I didn't see him as an angel before; he's just a person, like you and me.
Photo extracted from Blog by Enrique Dans