Apple's mega-crash on the stock market when presenting results. It sells more but earns less. The fact is that the shares that were worth more than 700$ in September, making the Cupertino brand the most valuable company in history, today are at 450$. Right now it's down more than 12%. Let's think that one 12% of Apple is more money than our two main banks combined, BBVA and SCH, are worth.
I already I notifiedApple was premium, and it is not normal for a premium product to have those margins or that market share.
Moreover, Steve Jobs was not replaceable, he was a genius and also a tyrant, Tim Cook always lived under his tyranny ergo he could not have the personality to make real decisions. And the succession of Steve Jobs needed to make real decisions, and therefore to be able to make mistakes.
Mientras tanto, Amazon, la empresa que tiene por bandera su alta tolerancia al fallo, sigue creciendo y consolidándose como rey indiscutible del eCommerce, del hosting y del libro electrónico.

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Javier
Javier

Cofundador de Proportione. Estrategia, tecnología y personas. Escribo sobre negocio, innovación e investigación desde 2008.

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